Stormwind was unplayable for me on launch night. Constant lag spikes, NPCs teleporting, abilities firing a second late. I assumed it was server load — and part of it was — but a lot was client-side.
Three changes made the difference: reducing render distance in crowded zones, disabling nameplates, and applying a network buffering tweak I didn’t know about before.
There is a complete WoW Forever lag fix guide that walks through all of it step by step. It covers city lag specifically, which is what most people are dealing with right now.
After following it, Stormwind went from a slideshow to a steady 70+ FPS on my setup.